Introducing The Biz Academy from Rebar...
The Biz Academy was designed to provide affordable coaching and consulting services that meet the specific needs of the True Small Business owner.
As a Duct Tape Marketing coach, I regularly meet owners of businesses that I like to call True Small Businesses. These businesses typically have between one and five employees. The owners are working hard to grow and break through to the next level. These businesses face the same challenges as larger companies, but they have far fewer resources with which to do so.
A major source of frustration for the True Small Business owner is trying to find affordable help for growing their business. Because most companies that serve the "small business market" tend to focus on larger companies (those with 25 to 100 employees), their solutions do not fit the needs of the True Small Business. The solutions they offer are typically too complicated (overkill) and too expensive for the True Small Business.
Some business owners try to address the budget issue by buying books or attending seminars. This approach is also frustrationing because the lack of detail and support makes it difficult to apply the material to their specific situation. All too often, these books and seminar materials end up collecting dust on the bookshelf.
Another noticeable trend in the marketplace occurs when a company does reach a size where it makes sense to hire a traditional coach or consultant. The first thing they do is work on correcting the mistakes made when they were smaller and couldn't afford help. Wouldn't it be better if we could avoid those mistakes and expenses in the beginning?
After seeing this situation time and again, we started to ask - How can we provide the information and advice that the True Small Business owner needs to grow their business, with enough detail and support for them to implement solutions in their business, while making it available when and where they need it, all at a price that makes sense for the True Small Business owner's budget? The answer we came up with is the The Biz Academy.
The Biz Academy is a membership-based community of True Small Business owners. The goal of The Biz Academy is to provide the tools, knowledge, and coaching support you need to take your business to the next level, at a price that makes sense for the True Small Business budget.
When I began Rebar, I focused on selling one-on-one coaching engagements to small business owners. This type of engagement is best suited for companies that have been in business for a few years, have experienced a certain degree of success, and now want to take their business to the next level.
However, as I attended various small business networking events, I constantly met small business owners who wanted help growing their business, but had yet to reach the point where the expense of a “typical” one-on-one coaching engagement made sense for their business.
As I continued to work with more businesses, another pattern emerged. When I began working with a business that had grown large enough that a one-on-one coaching engagement made sense, the first thing we had to do was “fix” the mistakes that were made when they were “too small” to afford getting help.
So I started talking to several small business owners in my networking groups to try to design a program that would meet the specific needs of this group I was calling the True Small Business owners.
True Small Businesses typically have between one and five employees. The owners are working hard to grow and break through to the next level. These businesses face the same challenges as larger companies, but they have far fewer resources with which to do so.
As I worked with these True Small Business owners, it became clear that any solution we came up with would need to:
The solution that we came up with is The Biz Academy. The Biz Academy is a membership-based community of True Small Business owners. It is the place to go to find the practical answers and resources you need to you grow your business.
One thing that has been very important to me is that The Biz Academy be built around the needs of the community. So, during the past few months, I have been showing The Biz Academy to small business owners and listening to their feedback.
As a result of the great feedback I received, The Biz Academy is being “re-launched” with a totally redesigned set of programs. I am very excited about our new combination of programs and I hope you will be.
OK, enough background information. Let’s get down to the brass tacks of this offer.
As A Member of The Biz Academy You Will Receive...
This complete, small business marketing system consists of 14 workbooks, 4 audio CDs, a Quick-Start guide, and the “7 Steps To Small Business Marketing Success” overview. All materials are housed in a high-impact, printed binder and slip cover for easy access and storage.
Marketing Plan Pro is the fastest and easiest way to write a marketing plan. This best selling software package gives you a live roadmap to implement real programs and marketing activities that will get immediate results for your business.
A marketing plan is never finished and is never “right”. I believe so strongly that the value comes from the planning process, not the document, that the first thing I want you to do is to schedule your marketing review sessions.
During each quarterly session, you will work, one-on-one, with your Authorized Duct Tape Marketing Coach to review your plan, evaluate your progress, determine what’s working, what isn’t, and update your plan as needed.
Marketing 101 sessions are conducted in a group setting, via telephone and/or the Internet. Each session will cover one or more topics from the Ultimate Marketing System from Duct Tape Marketing. During these sessions you will learn, step-by-step, proven strategies and tactics that will take your marketing to the next level.
The monthly Marketing 101 sessions are training sessions with the majority of the time allotted for lecture with questions and answers (Q&A) at the end of the session.
During these group question and answer sessions, you will have the opportunity to get answers to your specific questions related to implementing the Duct Tape Marketing principles for your business situation.
Every month, members of The Biz Academy will have access to a new, step-by-step implementation seminar where we show you exactly how to implement marketing tools and tactics to grow your business. These are not the generic, basic overview type of seminars you are used to seeing. We show you exactly what to do and how to do it, step-by-step. The seminars are recorded so you can watch them when you have time to work on them. Stop, start, and pause when you like; you are in control to work at your own pace.
Here are some of the step-by-step seminars we will be conducting in the coming months:Let’s face it; questions always come up when you start implementing strategies and tactics in your specific business environment. Now you can get the answers and advice you need.
As a member of The Biz Academy, you will have access to our ever growing resource library. The resource library contains book and product reviews, articles, videos, and other valuable resources to help you grow your business.
Members of The Biz Academy receive a 10% discount on all optional products, workshops, special events, and coaching services that are not included in the membership price.
Each month we will discuss a business book that is relevant to small business owners. In addition to reviewing the book, we will discuss how the concepts in the book can be applied to your specific business.
You get enough advertising thrown at you every day. The Biz Academy is supported 100% by membership fees. You won’t see any third party advertising here.
Being a small business owner can be a lonely endeavor. Your fellow members are business owners just like you. They understand what you are going through. Expand your network, seek advice, and do business with other True Small Business Owners.
1 Stated value based on 12 months participation
First, a quick recap – your membership includes:
Over the course of 1 year, that’s over $9,000 worth of products and services to help you take your business to the next level.
The standard price (see Charter Club below) for joining The Biz Academy is an initial fee of $599 to join and then $249 per month for as long as you remain in the program. That means if you stay in the program for 12 months you will receive over $9,000 worth of products and services for only $3,338 ($599 + 11 months @ $249 = $3,338).
There is no minimum enrollment period. No strings attached. Stay as long as you like. Quit anytime. You can even return your materials within the first 2 weeks for a full refund – absolutely no questions asked.
Of course, we want you to stay and we will do everything we can by continuing to provide you with incredible value for your dollar.
As a way of thanking our current customers and others who helped us design the programs in The Biz Academy, we wanted to do something special during the re-launching of The Biz Academy.
All of our current members and the first 30 new members to enroll in The Biz Academy will automatically be enrolled in our Charter Class program. Members of the Charter Class will enjoy several additional benefits.
First, Charter Class members receive a $250 discount on their initial enrollment fee. That means Charter Club members pay $249 to enroll and then $249 per month as long as they stay in the program.
Second, since I like the idea of keeping things simple, another benefit of being a member of the Charter Class is that your monthly fee will never be increased. Ever. If membership goes up in the future, Charter Club members still pay $249 per month. If we add premium events and seminars – Charter Class members get in free.
Third, Charter Club members will receive free admission to a full day Marketing Foundations Workshop. This workshop normally sells for $900 a person. This hands-on workshop will jump start your marketing success by defining your marketing strategy and serve as the filter for all of your future marketing decisions.
Go To The Sign up Page and Enroll Today
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